Once upon a time Microsoft was the gorilla to beat. Once upon a time we thought Google could do it.
Perhaps not any more. Amazon has dropped Google’s search results from their A9 search aggregator in favor of Microsoft’s Live search, and while Yahoo!’s on again, off again partnership talks with Microsoft appear dead after Y!’s announcement Thursday of a partnership with eBay, Microsoft still hasn’t given up on the notion.
The Yahoo! news may dull my argument, but look how quickly the board changed, how easily these companies switched allegiances or considered partnering with Microsoft, a company known for swallowing its partners.
Google may or may not truly depend on the goodwill of its customers, but the moment its image turns from all-knowing and happy to big and evil could rearrange the chess board.
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No, I don’t mean that they’re disrupting it, I mean they’re getting it. And in saying that, I don’t mean they’re figured it our first, but they they’re making some damn good acquisitions to get it right.
Mostly, I’m speaking of they’re purchase of Flickr last year and their acquisition of del.icio.us Friday. But in a somewhat lesser way I’m also speaking of their announcement Monday that they’ll be offering blogs as well.
Yeah, Google rocked this picture a good long while ago with their purchase of Blogger long before most people could understand what value it offered, and even Microsoft beat Yahoo! to this. But the better way to read this is as the final piece to a rather impressive array of social software.
And where perhaps only ten percent of internet users will likely ever be regular bloggers, it’s a safe assumption that nearly 100 percent of internet users will create bookmarks and almost as many will have reason to post a photo online. And with Yahoo! controlling the leading services for both, it sort of rearranges the picture.
Nial Kennedy threw down some of the first coverage of Yahoo!’s acquisition of del.icio.us last week. Del.icio.us will most likely be integrated with existing Yahoo! Search property My Web. My Web allows Yahoo! members to tag search results for discovery through a defined social network (Y!360) or all Yahoo! users. Yahoo! will use del.icio.us bookmarks […] » about 200 words
Sometimes the answer isn’t as interesting as the question. Consider this note from Yahoo Buzz:
On Sunday, the day before the nomination became official, [searches for] Alito sprang up a sudden 320%.
Did searches for Alito spike on tips White House staffers, or were White House Staffers vetting their nominee via the search engines?
The news is that Yahoo! announced they’ve formed the Open Content Alliance. Though that certainly fits the Google versus Yahoo! story that newsmen want to report on now, it’s somewhat disingenuous to the Internet Archive, which has been beating the Open Content drum for a while. But Brewster Kahle, the founder of the Internet Archive […] » about 400 words
I’ve been looking seriously at metasearch/federated search products for libraries recently. After a lot of reading and a few demos I’ve got some complaints. I’m surprised how vendors, even now, devote so much time demonstrating patron features that are neither used nor appreciated by any patrons without an MLS. Recent lessons (one, two, three) should […] » about 500 words