profiling

There it is in The Guardian: Internet giant Google has drawn up plans to compile psychological profiles of millions of web users by covertly monitoring the way they play online games. Yep, “do no evil” Google has filed a patent on the process of building psychological profiles of its users for sale to advertisers. Details […] » about 400 words

The Viagra and Cialis knock-offs being pushed in so much of the spam I get may be directed at things the recipients feel very personally about, but the message itself has never been personal. Well, it had never seemed personal to me, anyway, until now. Clay Shirky pointed out what I’ve started to see, and […] » about 500 words