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Facebook’s Favorite Metadata

Facebook’s guide to sharing details some meta tags to make that sharing work better:

In order to make sure that the preview is always correctly populated, you should add the tags shown below to your html. An example news story could have the following:

<meta name="title" content="Smith hails 'unique' Wable legacy" />
<meta name="description" content="John Smith claims beautiful football is the main legacy of Akhil Wable's decade at the club. " />
<link rel="image_src" href="http://www.onjd.com/design05/images/PH2/WableAFC205.jpg" />

As shown, title contains the preview title, description contains the preview summary and image_src contains the preview image. Please make sure that none of the content fields contain any html markup because it will be stripped out. For consistency’s sake, please use the <meta> tag to provide text data for the preview, and the <link> tag for any source urls.

The title and summary tags are the minimum requirements for any preview, so make sure to include these two.

Posted on Tuesday, April 21st, 2009 at 1:58 pm in Blink, Libraries & Networked Information, Technology   |  RSS feed

Tags: facebook, meta tags, metadata, social sharing, social software

4 Responses to “Facebook’s Favorite Metadata”

    
  1. Alfred
    December 28, 2009 at 6:21 pm

    After the wordpress 2.9 update facebook cant read my sites metadata. The title and description do not come up. Please guide me

    • Robert Mann
      February 17, 2010 at 2:43 pm

      For Facebook link preview errors on WordPress, the cause is the code on the AddThis button. Add this is aware of the issue and working to resolve the issue with Facebook. You can remove the button to put links on Facebook, and AddThis also provides a workaround: http://www.addthis.com/forum/viewtopic.php?f=4&t=23256

  2. Carter Cole
    January 22, 2010 at 12:19 am

    i wrote some code to cloak the special headers that Facebook looks for show you can show different meta tags to search engines and Facebook

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