(note: the following is cross-posted at Identity Future.)
What is SecureId? SecureId is a program that helps you protect and control your digital identity by allowing you to determine who can access your private information. By allowing you to articulate your digital contexts based on facets of your identity, SecureId provides the framework for you to properly relate identity information and people with contexts, thereby giving you the ability to portray yourself properly. SecureId uses a knowledge-based security system to help you manage access to various facets of your identity. By presenting you with a portrait of your digital identity, SecureId also gives you a virtual mirror to your social performance.
Reading further, she implores us to “imagine that you are in control of your digital identity.”
The information you give out on a daily basis is quite context dependent. While you might give your medical history to your doctor, would you give it to a random stranger? Does your language differ between work, the pub and at home with your 3-year-old? What about your clothing? Not only do you make different decisions based on the level of trust you have, but also based on what is socially appropriate. Speaking to your boss like you speak to your child might be both inappropriate and offensive. Do you have different groups of friends, family and associations that may or may not interact with one another? What roles do you play in your life and how do aspects of your character change when you are in these different roles?
SecureId offers you an interactive visual landscape for articulating your identity facets and associating appropriate data with them. Through this mechanism, you can quickly see who has access to what aspects of your self. By presenting you with a portrait of your digital identity, SecureId also gives you a virtual mirror to your social performance, an awareness that is taken for granted in the physical world.