Philip Greenspun suggests small organizations use a blog for their website (ironically, not blogged):

The Small Business Web circa 1994

In 1994, a small organization that wanted a Web site would hire a “Web designer” skilled in the exotic art of “HTML programming” to produce a static Web site, i.e., a cluster of linked pages with a distinctive design and color scheme, giving information about the company or non-profit org. None of the pages would have a date on them because, by definition, nothing on the Web could be more than four years old.

The Small Business Web circa 2009

Managers of new small enterprises or established non-profit organizations sometimes ask me “Whom should I hire to build my Web site?”

I ask them what they want the site to do. The answer is to promote their business and distribute some basic information to customers. What they want is a static 1994-style graphic designer-produced Web site.

I explain that publishing on the Web is like producing a word processor document or writing an email. Would they hire a designer to write their documents and emails? No? Then why would they hire a designer to build their Web site?

he goes on…

Finding a 2007 blog post about a condom and a cheeseburger made a friend ask if student blogs should be moved off-domain. My flippant answer was “There’s no such thing as bad publicity.”

His retort was simple and quick: “Tell that to the catholic church.”

It stung. He had me, I was sure. It’s hard for many Americans not to think of sex abuse when Catholic Church comes to mind, but there are probably two lessons from that:

1. Suppression of unfavorable news is no longer possible. If you’d rather not see people air your laundry in public, it’s best not to dirty it in the first place. And if you do, it’s best to go public first and ask forgiveness. Fortunately, this openness goes two-ways; most people will forgive stupidity when they know that evidence of their own stupidity is just a few clicks away elsewhere online.
2. The other lesson may be more ironic: data from Georgetown University’s Center for Applied Research in the Apostolate reveals that the percentage of Americans who identify themselves as Catholic has been relatively constant since the 1970s, despite the scandal, and the percentage of those Catholics attending Mass has been growing since 2000.

On the face of it, hosting student blogs at a different domain from plymouth.edu offers some insulation against embarrassment, but that insulation is limited. Just as the public demands that campuses censure students for their off-campus indiscretions, they will hold the institution accountable for off-domain blather. And in the bargain, the institution also forecloses any opportunity to enjoy the recognition and link love that good writing generates.

Well, not the entire university, I guess, but a number of online publications use it. The newspaper is featured above, their CIO has a blog, and they’ve started a pilot with WPMU to offer blogging to everybody in the University.

The news about BuddyPress has fully shifted my attention from single-blog WordPress installs to multi-user, multi-blog installs.

WordPress mu is my platform of choice, but I was quite fond of Lyceum when I first learned of it a while ago. The big perceived advantage of Lyceum is that it uses a unified table structure for all blogs, rather than creating a new set of tables for each blog as WPmu does. I’m not so sure that’s important now, and WPmu’s scheme now looks a lot easier to partition onto multiple database servers, should traffic ever scale there. Still Lyceum is an interesting project, and their name and logo are great.

In an interview on NPR, The Diana Chronicles author Tina Brown says “Diana had represented feeling, and the end of the stiff upper lip,” but the Princess comes off sounding a bit like a harbinger of the Cluetrain. Yes it’s all about the Royals, the glamor, and her dramatic death ten years ago, but take note of this exchange:

Renee Montagne: “The Royal Family is probably stronger than it was when she died.”

Tina Brown: “Yes, it’s true, but the Royal Family have also learned a lot from Diana.”

We saw that with [with the Queen's response to] the seven bombings in London. The Queen in the past would not have gone to visit the victims until her [schedule allowed], instead she flew straight to the scene, went into the hospital and visited immediately the victims. And she made a speech, an impromptu speech from the canteen of the hospital, which was absolutely unheard of for the Queen. These things had always been very scripted affairs and this one wasn’t. She spoke like a human being, from the heart.

Brown says a Palace official told her “This was something, really, we learned from Diana.”

And when Brown met with Diana in 1997, just months before her death:

she said to me, “I wish I could make them understand that they need to reach out more. They have to show that they are feeling people and they care,” but she said, “but I can’t get through to them. They need a different kind of advice.” And it’s very sad that within two months she herself was dead, and they saw she was right, really. And they’d never admit it in public, but they do admit it in private.“ (emphasis added)

Seven years after Cluetrain, Much of this will sound familiar now. Indeed, Brown’s story of Diana’s fight to make the Royal Family human is echoed in many of the Cluetrain theses:

• 25: Companies need to come down from their Ivory Towers and talk to the people with whom they hope to create relationships.
• 34: To speak with a human voice, companies must share the concerns of their communities.
• 35: But first, they must belong to a community.

Whatever the causality, the lesson here is clear: ”The Royal Family is probably stronger…“ ”Yes, it’s true, but the Royal Family have also learned a lot.“

Princess Diana, cluetrain, royal family, Princess Di, Diana, Tina Brown, The Diana Chronicles, Princess of Wales, blog voice, communication, blogs, blogging

Another great comic from XKCD:

“I feel like I’m wasting my life on the internet. Let’s walk around the world.”

“Sounds good.”

[panels showing the world's great beauty, a truly grand adventure]

“And yet all I can think of is ‘this will make for a great Livejournal entry.’”

blog, blogging, blogs, information behavior, internet, journaling, life, livejournal

Our CIO is asking whether or not Plymouth should get involved with blogs. Not to be overly academic, but I think we should define our terms.

Despite all the talk, “blogs” are a content agnostic technology being used to support all manner of online activities.

What you’re really asking is instead: what kind of content do we want to put online, and who do we want to let do it?

In thinking about that question, I’m immediately reminded of John Lovas, who’s blog at De Anza Community College I discovered via some web searching some time ago. His post on street texts, for example, is a contribution to the community of knowledge on that subject. Most interesting, perhaps, is how he addressed controversy within his professional community. Though he succumbed to cancer in June 2005, his blog still stands as an outstanding example of the quality of De Anza’s faculty.

At the University of San Diego, Lawrence B. Solum’s Copyfutures blog illustrates how valuable the (default) open nature of blogs are to the class exploration. In Copyfutures (active from 2004 to 2005), Solum’s students posted their work and thinking on matters of copyright and got quick feedback from the intellectual property community. Open source education it wasn’t, but current and topical (on a subject that demanded such) it was.

Harvard’s Berkman Center hosts blogs for all Harvard students, faculty and staff (“anyone with a harvard.edu, radcliffe.edu, or hbs.edu email address [can] host a blog with us”). The list is longer than I wish to count, but they’re clearly active, and the aggregation of selected blogs at the Berkman Center’s website reveals a number of thoughtful, no doubt influential, bloggers. Best of all, their terms of use and legal FAQ are offer great templates for any other university considering such services.

Terms of service, of course, mean nothing when what we’re really afraid of is bad publicity. Washingtonienne Jessica Cutler, who blogged about her Capitol Hill trysts, and former Delta flight attendant Ellen Somonetti, who posted photos on her blog, are among a small handful of bloggers who’ve lost their jobs when they crossed one line or another. Bad publicity, of course, can come from non-employee bloggers as well. Kryptonite is still living down blog posts that explained how to open their locks with a Bic pen.

Branding consultant James Torio explains: “Blogs are effective for disseminating information because they have similar characteristics to word of mouth.” But also counters that, for those who understand it, the blogosphere responds to correction and facts in ways word of mouth never did. As an example, he offers Microsoft’s deft handling of the MSN Spaces censorship controversy.

Microsoft felt the backlash from the blogosphere, and to their credit they did not issue press releases or create new advertisements for damage control, rather a blogger [joined] the conversation; he worked with Microsoft’s customers and listened to what they had to say.

Both the Microsoft and Kryptonite cases offer examples of how the internet is changing the public relations demands on any enterprise. Blogs are just one of the tools consumers now use to communicate their satisfaction, delight, frustration, or pain in their dealings with others. Amazon.com allows readers to comment on books, Epinions.com and a raft of other rating sites do the same for every other product, and for better or worse, Wikipedia reports everything the crowd knows on any subject (including Kryptonite locks and the controversy).

It’s worth noting that in none of these cases of fired employees or public relations snafus were the blogs hosted by the companies at the center of the issue. The fact is, if somebody says something embarrassing about you, it doesn’t matter where it’s hosted. What matters is how deftly you handle it.

academia, academic blogs, blogging, class blogs, examples, faculty blogs, fear, plymouth state university, policy, psu, student blogs, blogs

I’ve been citing pieces of branding consultant james Torio’s master’s thesis for some time now. But because the thesis is long, and I want to cite a few small pieces, and those pieces aren’t directly URL addressable, I’m quoting them here. Clickable URLs are added, but everything else should be exactly as Torio wrote it. (Also related: Why There’s No Escaping The Blog and MSN Spaces Isn’t The Blogging Service For Me.)

In December 2004, Microsoft announced that it would also get into the Blogging business by offering MSN Spaces, software, which would enable Internet users to create Blogs. The next day Xeni Jardin a co-editor of the Blog Boing Boing, wrote an article entitled “7 Dirty Blogs.” Jardin wrote about titles of Blogs she tried to create using MSN Spaces, and how the built-in censor in Microsoft’s software reacted.

She was able to create a Blog entitled “World of Poop” and “Educational Smoking Crack: A How-To Guide for Teens.” The software would not allow her to create a Blog called “Pornography and the Law” or “Corporate Whore Chronicles.” According to David Kirkpatrick and Daniel Roth, “Within the first hour of Jardin’s post, five Blogs had linked to it, including the site of the widely read San Jose Mercury News columnist, Dan Gillmor. By the end of the day, there were dozens of Blogs pointing readers to ‘7 Dirty Blogs,’ with a proliferation of links that over the next few weeks topped 300. There were Italian Blogs and Chinese Blogs and Blogs in Greek, German, and Portuguese. There were Blogs with names like Tie-Dyed Brain Waves, Stubborn Like a Mule, and LibertyBlog. Each added its own tweak. ‘Ooooh, that’s what I want: a Blog that doesn’t allow me to speak my mind,’ wrote a Blogger called Kung Pow Pig. The conversation had clearly gotten out of Microsoft’s hands.”

The man who came to Microsoft’s rescue was Robert Scoble. He is a software evangelist for Microsoft who writes a Blog called the ”Scobleizer.“ According to Kirkpatrick and Roth, ”When it came to the criticism emanating from Boing Boing, Scoble simply agreed. “MSN Spaces isn’t the Blogging service for me,” he wrote. Nobody at Microsoft asked Scoble to comment; he just did it on his own, adding that he would make sure that the team working on “Spaces” was aware of the complaints. And he kept revisiting the issue on his Blog. As the anti-Microsoft crowd cried “censorship,” the nearly 4,000 Blogs linking to Scoble were able to see his running commentary on how Microsoft was reacting. “I get comments on my Blog saying, ‘I didn’t like Microsoft before, but at least they’re listening to us,’The Blog is the best relationship generator you’ve ever seen.” His famous boss agrees. “It’s all about openness,” said Chairman Bill Gates of Microsoft’s public Blogs like Scobleizer. “People see them as a reflection of an open, communicative culture that isn’t afraid to be self-critical.”

The following is an entry from the Blog gapingvoid.com about Robert Scoble entitled “TROGGING: Trust + Blogging i.e. ‘Using Blogs to build trust and transparency.’”

It occurs to me that my opinion of Microsoft has risen considerably in the last year. Not that I ever belonged to the “Bill Gates is Satan” crowd. I never was into computers enough to really care whether a guy in Redmond wrote the code, or some guy in Toledo. The same way I don’t really care who made my telephone or my microwave, so long as it works. It’s not an area where I project a lot of myself in to.

Still, there is something quite monolithic about Microsoft, and one always keeps an eyebrow raised when something gets that big, quite rightly.

So what happened? A new product? Nope. I still use the same Windows 98 and creaky, old Dell as always. Great new advertising campaign? Nope. Not watching much TV these days. Bill Gates gave all his money to cancer research? Nope. Not seen that much mention of him in the media recently.

What happened in there’s this guy called Robert Scoble who has a blog that I’ve been reading a lot this last 6-9 months. Robert works for Microsoft. Mark seems like a smart, honest, regular guy who holds down a job, same as the rest of us. He just happens to work for Microsoft. Robert writes about his job and his company the same way I would if I worked for them and liked my job. Informal, informed, friendly, it gives real insight about his company where possible- he tries to be as open and insightful as he can without disclosing trade secrets.

It other words, he seems sane, reasonable, trustworthy, human and somebody who knows what he’s talking about. Which to me helps make Microsoft seem likewise.

One guy and his blog, doing more real good for his company than any multimillion dollar ad agency campaign could ever hope to achieve.

As somebody in the ad business, I find the implications staggering.

Long live Robert Scoble, King of the Troggers!

Microsoft felt the backlash from the Blogosphere, and to their credit they did not issue press releases or create new advertisements for damage control, rather a Blogger who was objective joined in on the conversation; he worked with Microsoft’s customers and listened to what they had to say: building Microsoft’s brand equity. Blogs can be effective because of their transparency. Readers comment, enabling a conversation rather than a company sending a one-way message.

blog controversy, blogging, blogs are conversations, censorship, community relations, james torio, microsoft, MSN Spaces, PR, Robert Scoble, scobleizer

Nicholas Lemann, in a story on blogging and citizen journalism in the August 7 issue of The New Yorker:

[N]ew media in their fresh youth [produce] a distinctive, hot-tempered rhetorical style.

…transformative in their capabilities…a mass medium with a short lead time — cheap…and easily accessible to people of all classes and political inclinations.

And quoting author Mark Knights:

…a medium that facilitated slander, polemic, and satire. It delighted in mocking or even abusive criticism, in part because of the conventions of anonymity.

Of course, Lemann and Knights are talking not about bloggers but pamphleteers in later Stuart Britain (1685 through 1714, apparently). Lemann is using Knights’ Representation and Misrepresentation in Later Stuart Britain: Partisanship and Political Culture to make a point:

Societies create structures of authority for producing and distributing knowledge, information, and opinion. These structures are always waxing and waning, depending not only on the invention of new means of communication but also on political, cultural, and economic developments.

Or, more directly, he’s bringing a rhetorical hammer down on the internet cheerleaders hailing blogs as a true revolution in news media and reporting. “[I]t is not quit as different from what has gone before as its advocates are saying.”

But Lemann isn’t opposed to bloggers or citizen journalism. Lemann imagines them “fanning out like a great army, covering not just what professional journalists cover, as well or better, but also much that they ignore.” Instead of stirring a stale pot, Lemann seems to plea for bloggers to deliver on the promise:

Reporting — meaning the tradition by which a member of a distinct occupational category gets to cross the usual bounds of geography an class, to go where important things are happening, to ask powerful people blunt an impertinent questions, and to report back reliably and in plain language, to a general audience — is a distinctive, fairly recent invention. It probably started in the United States, in the mid-nineteenth century, long after the Founders wrote the First Amendment. It has spread — and it continues to spread — around the world. It is a powerful social tool, because it provides citizens with an independent source of information about the state and other holders of power. It sounds obvious, but reporting requires reporters. They don’t have to be priests or gatekeepers or even paid professionals; they just have to go out and do the work. (emphasis added)

blog, bloggers, blogging, citizen journalism, journalism, Mark Knights, Nicholas Lemann, The New Yorker

As noted here, I’m going to WordCamp in SFO in early August.

Matt describes it as a BarCamp-style event (where “’BarCamp-style’ is a code phrase for ‘last minute’”) with “a full day of both user and developer discussion.” I’m just going for the free t-shirt, of course, but I can imagine a number of folks will get a good value out of the sessions and discussions that will likely run, especially all the developer stuff.

Also, if you’ve got some suggestions about what else I should be doing in San Fran, leave a comment or contact me with any suggestions.

blog software, blogging, conference, San Francisco, SFO, travel, WordCamp, WordCamp 2006, WordPress, WordPress Developer’s Conference, WordPress Developer’s Conference

My buddy Cliff emailed me excited about the following quote he found on the Yahoo Finance message boards:

Sun vs Dell

All you need to know about Dell & Sun was predicted 8 months ago by some blogger in his parent’s basement. The draft ads are cool:

http://spiralbound.net/2005/09/15/sun-talks-some-smack/

How come the big brokerage house analysts can’t figure this stuff out?

Cliff doesn’t really blog from his parent’s basement, but well, he was happy for the link love.

basement, blog, blogger, blogging, cliff pearson, dell, industry analysis, link love, parent’s basement, sun, sun vs. dell

I meant to post about this weeks ago, but HigherEd BlogCon has now come and gone. It had sections on teaching, libraries, CRM, and web development. (Aside: why must we call it “admissions, alumni relations, and communications & marketing” instead of the easier to swallow “CRM”?)

The “events” are over, but everything is online, and most of it is free. Ryan did a good job of covering the first few days, and what would a blog conference be without a common tag?

Special thanks to Meredith for pulling it all together. Eh, hopefully I’ll be more on the ball next year.

blog, blogging, conference, education, higher education, higheredblogcon, libraries, teaching

I’m not sure what to think of Richard Sambrook appearing to struggle to find a place for traditional journalism in the age of the internet, but the story’s worth a read.

David Weinberger [...] talked about the crisis in US journalism with failing trust in the big news organisations. He pointed out that Google now provided a news service with just an algorithm where there used to be a newsroom of dozens of people — and suggested algorithms were probably more reliable than journalists anyway! So if information is commodotised, and the public can tell their own stories, what’s the role for the journalist? I came up with three things — verification (testing rumour and clearing fog), explanation (context and background) and analysis (a Google search won’t provide judgement). And journalists still have the resources to go places and uncover things that might otherwise remain hidden. Citizens can do all of those things, but not consistently, and with even less accountability than the media.

bloggers, blogging, citizen journalism, democracy, google news, news, news reporting, reporting, richard sambrook

A friend revealed his reticence to blogging recently by explaining that he didn’t want to create a trail of work and opinions that could limit his future career choices. Fair point, perhaps.

We’ve all heard stories of bloggers who’ve lost jobs as a result of the content of their posts. And if you believe the Forbes story, the blogosphere is filled with teaming hordes intent on ruining established companies and destroying the economy (okay, I exaggerate).

But the Forbes story was found empty after Kurt Opsahl pointed out the criticisms leveled against blogs applied pretty equally to printing presses (or, just about any other media, probably). And most anybody watching political reporting on the cable channels will find examples of bloggers whose careers were made by that trail of work and opinion.

So I countered my doubtful friends fear with this: your successor will be a blogger, and when you re-enter the market, you’ll be competing against bloggers who will be able to point to a history of work and writing as evidence of their fitness for the job. As employers continue to lose faith in the claims made on resumes or by references, those blog posts will grow in value.

He started blogging the next day.

blog, blogs, blogging, bloggers, risks of blogging, risk, changing modes of communication, professional advancement, advancement

Way back near the end of 2005, Lot 49 reported that the Federal Election Commission had basically ruled that bloggers are journalists:

The Federal Election Commission today issued an advisory opinion that finds the Fired Up network of blogs qualifies for the “press exemption” to federal campaign finance laws. The press exemption, as defined by Congress, is meant to assure “the unfettered right of the newspapers, TV networks, and other media to cover and comment on political campaigns.” The full ruling is available at the FEC site. A noteworthy passage: “…an entity otherwise eligible for the press exception would not lose its eligibility merely because of a lack of objectivity…” (emphasis added)

So, yeah, it’s double-edged, I mean that last line is basically the Fox News Channel exemption, but it also gives those bloggers who consider themselves citizen journalists a leg to stand on.

And the folks in that camp should be happy to have the Electronic Frontier Foundation’s help. As Donna Wentworth says, Bloggers: You Have a Right to Remain Vocal.

electronic frontier foundation, eff, blogging, bloggers, politics, objectivity, federal election commission, fec, ruling, fox, fnc, fox news, fox news channel, bias, journalism, citizen journalist, journalists, citizen journalists, citizen journalism, blogger

Tech Tuesdays: Blogs and Blogging

blogs, blogging, presentation

Note: these are my presentation notes for a brown bag discussion with library faculty and university IT staff today. This may become a series…[[pageindex]]

More: my presentation slides and the Daily Show video.

Introduction

Public awareness of blogs seems to begin during the years of campaigning leading up to the 2004 election, but many people credit bloggers for swaying news coverage of Senator Trent Lott’s comments at Senator Strom Thurmond’s 100th birthday celebration in December 2002. Blog reaction was strong, and critical of both Lott’s comments and the limited coverage they received at first.

Media attention to blogs has grown since, with political blogs like the top rated Instapundit and Daily Kos among the most visible. A November 2004 episode of The West Wing featured blogs in the plot, and blog coverage has now become so common in cable news that The Daily Show did a piece on it.

Most everybody understands that “blog” is a truncated contraction of “web log,” but there’s little consensus on what a blog is. What is or is not a blog can’t be strictly defined by style, form, content, structure, or even the technology employed.

Types of Blogs

Political blogs get a lot of attention, but preliminary results of an MIT Media Lab sturvey of bloggers found that 73.62% (28,141) of respondents said that half or more of their posts were “personal.”

The Washingtonienne may be the most (in)famous of personal blogs, but LiveJournal, the blog hosting provider most identified with personal blogs, claims over 8 million user-bloggers (2.5 million “active in some way”). LiveJournal’s media relations page quotes a story that connects LiveJournaling with emo rock, saying:

The impulse to LiveJournal is the same as to go to the show and sing your heart out in front of strangers.

Though LJ blogs are derided by many as “mundane, banal or even primitive, inhabited mainly by teenagers producing thoughtless and valueless babble,” the service has also attracted serious study, including in peer production of popular culture and a mood study by Gilad Mishne of the University of Amsterdam. Danah Boyd, study of linking patterns noted that personal bloggers are among the least likely link to other sites in their postings and that there is an assumed familiarity between the blogger and reader.

Starfishncoffee is one LiveJournal blogger, but I would also describe the anonymous Feel-good Librarian as a personal blogger.

Other types of blogs:

Promotion — think “online book tour”

• Freakonomics Blog
• Findability

Niche News

• The Shifted Librarian
• Wi-Fi Networking News
• Copyfight

Blogmedia — for profit blogs with editors and staff writers

• Engadget
• Gizmodo
• Boing Boing

Numbers

Technorati, an online service near the center of the “blogosphere,” claims to track 20 million blogs and 1.6 billion links. Though Technorati is not a blog, it offers services like blog searching, link tracking, and “tag” indexing. They also, of course, rank blogs based on the number of their incoming links.

Alexa, recognized as the Neilson ratings for websites, allows users to graph site traffic and compare it against other sites. This graph for BoingBoing, the site Technorati lists as their #1 blog, shows they’re ranked #4,195 of all sites in the world. That ranking compares favorably with The Chicago Sun-Times #1,233 position.

According to the Jan 2005 Pew Internet & American Life Project report on blogs and blogging, of the 120 million U.S. adults who use the internet…

• 27% (32 million) read blogs
• 12% of have posted comments or other material on blogs
• 7% (8 million) say they have created a blog or web-based diary

James Torio’s MA Thesis in Advertising Design discusses the commercial and marketing aspects of blogs:

Blogs are effective for disseminating information because they have similar characteristics to word of mouth. People tend to listen to the recommendations of friends and trusted resources and many Bloggers are viewed this way by readers.

Torio suggests that companies ignore bloggers at their peril, and offers as examples accusations of censorship by Microsoft (handled successfully by acknowledgment, p.74) and the issue of Kryptonite locks that could be hacked with a Bic pen (completely ignored, p.77).

Blogs Are Conversations

Indeed, that personal and conversational nature of blogs seems to be hugely important in their success. Chris Bowers, in an informal study that looked at popularity of political blogs over time and their community-building features, like the ability to comment or contribute, found that such features are vital to growing readership.

Jenny Levine, The Shifted Librarian, points to Ann Arbor District Library as a an example of an organization that makes good use of a blog in their relations with their patrons:

The posts are written in the first person and in a conversational tone, with the author’s first name to help stress the people in the library. The staff isn’t afraid to note problems with the new catalog, the web site, or anything else. Full transparency — nice. You can feel the level of trust building online. They respond to every comment that needs it, whether it’s a criticism, question, or suggestion. And some of the comments are fantastic. Users are even helping debug the new catalog.

Risks

The notion that blogging is a risky career move is remains persistent. A rather negative story in The Journal of Higher Education noted (discussion):

A candidate’s blog is more accessible to the search committee than most forms of scholarly output. It can be hard to lay your hands on an obscure journal or book chapter, but the applicant’s blog comes up on any computer. Several members of our search committee found the sheer volume of blog entries daunting enough to quit after reading a few. Others persisted into what turned out, in some cases, to be the dank, dark depths of the blogger’s tormented soul; in other cases, the far limits of techno-geekdom; and in one case, a cat better off left in the bag.

Wikipedia, in fact, lists a few relatively well-known cases of bloggers fired for their blog postings, including former employees of Delta Airlines (for pictures) and Friendster (for discussing technology decisions).

Though causality can only be inferred, a 2004 MIT Media Lab Blog Survey found:

[T]he frequency with which a blogger writes highly personal things is positively and significantly correlated to how often they get in trouble because of their postings; [...] generally speaking, people have gotten in trouble both with friends and family as well as employers.

Legal

The Electronic Frontier Foundation’s Legal Guide for Bloggers and guide toblogging anonymously are worth a look. Also of relevance is a recent Delaware Supreme Court ruling that establishes precedent that readers are expected to use context to aid their evaluation of meaning.

Cold Water

• Dvorak vs. Blogs
• Why your Movable Type blog must die

The Google Economy

Web usability guru Jakob Nielsen describes blogs as “a Web-native content genre,” continuing:

[W]eblogs are part of an ecosystem (often called the Blogosphere) that serves as a positive feedback loop: Whatever good postings exist are promoted through links from other sites. More reader/writers see this good stuff, and the very best then get linked to even more. As a result, link frequency follows a Zipf distribution, with disproportionally more links to the best postings.

Google was quick to understand the value bloggers offered in identifying new resources to index, and what resources to index more often, a fact that lead to their purchase of Blogger, recognized as the first blog service, in early 2003.

As it turns out, hyperlinks are among a blog’s most valuable products. Because the web makes it easy to do large-scale citation analysis, and because every popular search engine now uses the technique as a significant component of their search ranking, the large number of bloggers hold great power over what we can or can’t find in those search engines.

The Google Economy is a recognition of the role linking and link-ability have on the propagation or success of an idea, product, or service. More discussion of this can be found in Peter Morville’s Ambient Findability, subtitled “what we find changes who we become.”

Blog Technologies

• social software
• tags, tagging, and folksonomies
• trackbacks and pingbacks
• RSS and microformats
• moblog
• podcast
• vlog

Get Yourself a Blog

• Ask Ken
• WordPress
• TypePad
• Blogger

tags: plymouth state university, lamson library, tech tuesday, tech tuesdays, blog, blog study, blogger, bloggers, blogging, blogs, content structure, libraries, library, livejournal, media, networked information, presentation notes, typepad, wordpress

Cliff invited me to WordPress.com earlier this week and I’ve just gotten a chance to get things up and running over there. I’m planning (though plans are never certain) to move my link blogging (think “blinks”) over there and (perhaps) re-publish them here in some aggregated form. We’ll see how that works out over time.

tags: blinks, blogging, link blogging, new blog, wordpress, wordpress.com

James Torio has been working on his masters in marketing and took a strong look at blogs for his thesis.

I looked at how Blogs have impacted business and communication, how some Blogs create revenue, how some companies are using Blogs, how Blogs greatly boost the spread of information, how Blogs add richness to the media landscape, how Blogs work in the Long Tail, how some companies are tracking the Blogosphere and what the future of Blogging may be.

Via Blogging Pro

tags: blog study, blogging, blogging thesis, blogosphere, blogs, communication, james torio, media, media landscape, research, thesis

Wendy Seltzer alerts us to the Delaware Supreme Court’s ruling last week in Cahill v. Doe, a case that tested our rights to anonymity online, as well as the standard for judging defamation.

As it turns out, the court decided against the plaintiff, a city councilman, and protected the identity of “Proud Citizen,” who the councilman accused of posting defamatory remarks in an online forum. Further, it also decided that the context of the remarks “a chatroom filled with invective and personal opinion” are “not a source of facts or data upon which a reasonable person would rely.”

In short, as Seltzer points out, the ruling hold readers responsible for seeing materials in the context they’re presented in:

The standard empowers a wide range of bloggers’ speech. Because readers can use context to help them differentiate opinions from statements of fact, bloggers are freer to publish their choice of opinionated gossip or citizen journalism. And thanks to courts like Cahill and Dendrite, they can do so using pseudonyms or their real names.

tags: blogger, bloggers, blogging, blogosphere, blogs, cahill, cahill v. doe, chatroom, citizen journalism, city councilman, context, delaware, delaware supreme court, first amendment, free speech, freedom of speech, liability, media, media landscape, online forum, proud citizen, pseudonyms, real names, wendy seltzer

[[pageindex]]

About

“Blogging” typically connotes short-form writing that needs little internal structure, but that’s no reason to cramp your style. As people start to explore WordPress’s Pages feature, it seems likely that we’ll need a way to structure content within posts or pages sooner or later. That’s why I’m working on bsuite_innerindex.

It’s a WordPress Plugin that puts named anchors on all of the <h1>, <h2>, <h*>-tagged content, and builds a list of links to those anchors that can be inserted anywhere on the page. An example can be seen in this post, and in the old bstat Beta 4 announcement.

Usage

Step 1
Write a post or page as usual, inserting <h*> tags where you normally would.

Step 2
Add this token somewhere in your page or post: [[pageindex]] That token will be replaced with the generated index. Why not just insert the index at the top of the page? Because it’s your document and you might want to put it elsewhere, like after the introduction or executive summary. But just remember to insert the token, because it won’t put the index anywhere if you don’t.

Installation

Step 1
Download: bsuite_innerindex.zip

Step 2
place unzipped “ bsuite_innerindex.php” file in your wp-content/plugins folder and activate it via the WP control panel. See the WordPress Codex for more detail.

Notes & Caveats

This is the first beta release of this plugin. I don’t see how it could break anything, but what do I know. Don’t blame me for loss, damage, or bad presidents. Please report bugs and/or suggestions in the comments.

anchors, blogging, bsuite, bsuite plugins, bsuite_innerindex, document structure, hack, innerindex, named anchor, page anchor, plugin, structured content, wordpress, wordpress plugin, wp, wp plugin

WordPress’s Pages open the door to using WP as a content management system. Unfortunately, Pages can’t be edited via XML-RPC blogging apps like Ecto. This might be a good thing, but I’m foolhardy enough to try working around it.

Here’s how:

Find a text editor you like and open up the wp-includes/functions-post.php file.

in the wp_get_recent_posts() function, change this:

$sql = “SELECT * FROM $wpdb->posts WHERE post_status IN ('publish', 'draft', 'private') ORDER BY post_date DESC $limit”;

to this:

$sql = “SELECT * FROM $wpdb->posts WHERE post_status IN ('publish', 'draft', 'private', 'static') ORDER BY post_date DESC $limit”;

Now, in the wp_update_post() function, look for this block of code:

// Escape data pulled from DB.
$post = add_magic_quotes($post);
extract($post);

and insert this block underneath it:

// XML-RPCs apps can't return “static” post status,
// so we have to work around it
$page_status = NULL;
if($post_status == “static”)
$page_status = “static”;

And follow that up by looking for this block:

// Now overwrite any changed values being passed in. These are
// already escaped.
extract($postarr);

and insert this block underneath it:

// set post_status static if this is a page
if($page_status)
$post_status = $page_status;

Fair warning: this works in my limited testing, but don’t blame me if you try it and it breaks something. You’d be a fool to mess with this on a live install, so don’t.

tags: blog, blogg as cms, blogg as content management system, blogging, cms, content management system, ecto, hack, hacking, hacking wordpress, php code, wordpress, wordpress hack, wordpress hacks, wordpress pages, xml rpc, xmlrpc

I talk a lot about the Google Economy here, and how that and other ideas are driving changing modes of communication. Today I learned of arXiv. Henry Farrell describes it at CrookedTimber:

[I]t’s effectively replaced journal publication as the primary means for physicists to communicate with each other. Journal publication is still important – but as an imprimatur, a proof of quality, rather than a way to disseminate findings to a wider audience.

This is news on its own, but what Farrell was really reporting was that arXiv now supports trackbacks and pingbacks. These technologies play an important role in fostering and tracking online communication, and in the Google Economy. “[T]his strikes me as a Very Big Deal indeed for academic blogging” he says, and he’s right. It’s a big flashing sign that modes of communication are changing in academia, it’s a sign that there a bunch of physicists who get it. And with all that, one has to assume that standards of promotion and tenure will change too. Is a well received pre-pub in arXive as important as for a print publication? What role does the online response, the trackbacks, the paper’s position in the Google Economy play in such evaluations?

This seems to me to be the nucleus of something like the new approach to academic publishing that John Holbo [link added --Casey] has advocated, in which blogs and bloglike tools become an integrated part of academia, creating conversation around interesting recent papers, filtering the good ones from the not-so-good ones etc etc. I can see potential problems down the line (trackback spam, attempts to game the system etc) – but the promise that this holds for physicists (and for non-physicists when we get around to creating arxiv equivalents) seems to me to be nothing short of extraordinary.

tags: pingback, academic publishing, arxiv, blogging, blogs, disseminate, google economy, journal publication, modes of communication, trackback

The developers describe Flock as

[T]he world’s most innovative social browsing experience. We call it the two-way web.

Which is a good enough sales pitch to make me try the free demo, but it’s all still a private beta. Perhaps they’re trying to prove the point that nothing builds buzz better than unavailability. Osakasteve gushes:

A browser that is designed around social software like blogs and flickr

And Roland Tanglao overflowed:

I was blown away! Drag and drop blogging – drag text from a blog post and it automatically creates a cite tag with a link to the original post and the quoted text is indented using a blockquote tag. Drag and drop Flickr photos. And Chris teased me with some more future features like having del.icio.us as your bookmarks (goodbye to useless local bookmarks).

Extra: it’s based on Firefox and will fully love Mac, Win, and Linux. Interesting ideas…where’s my beta invite?

tags: blogging, blogs, drag and drop, firefox, flickr, flock, mac win linux, private beta, sales pitch, social bookmarking, social bookmarks, social browser, social browsing, social networking, social software, social web browser, web browser

Jenny Levine is talking about an example of The Perfect Library Blog over at The Shifted Librarian.

The posts are written in the first person and in a conversational tone, with the author’s first name to help stress the people in the library. The staff isn’t afraid to note problems with the new catalog, the web site, or anything else. Full transparency — nice. You can feel the level of trust building online. They respond to every comment that needs it, whether it’s a criticism, question, or suggestion. And some of the comments are fantastic. Users are even helping debug the new catalog.

Jenny quotes some examples, go look.

tags: blog, blogging, communication, corporate blogging, institutional blogging, jenny levine, librarian, library, library blog, organizational blogging, suggestion, the shifted librarian, transparency, trust building