Matt pointed out that Automattic has purchased Gravatar, the globally recognizable avatar service. Om speaks of the economics and Matt’s cagy, but it’s hard not to see the possibility of creating a larger identity solution around this. WordPress’ market penetration is huge, a service that connects those nearly two million blogs could offer real value, especially in connection with Automattic’s Akismet.
Aside: now that Gravitar’s reliability is up, I’ll probably get Sexy Comments running here soon.
gravitar, automattic, acquisition, identity management, blog aggregation, identity
Posted October 19, 2007 by Casey Bisson
Categories: Dispatches, Libraries & Networked Information, Technology. Tags: acquisition, automattic, blog aggregation, gravitar, identity, identity management.
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[...] as BuddyPress has just joined Automattic, where they seem to have big plans for it. I’d been predicting something like this since Automattic acquired Gravatar: It’s clear that the future is social. [...]