I’m rather passionate about the Google Economy, so it shouldn’t be too much of a surprise to learn that I just wrote about it in my first ever Wikipedia entry.
Here it is:
http://en.wikipedia.org/wiki/Google_economy
“Google Economy” identifies the concept that the value of a resource can be determined by the way that resource is linked to other resources. It is more complex than search ranking, and broader than interlinked web pages, though it draws meaning from both.
The Internet and World Wide Web have emphasized the role of the citation as a means of identifying the value of a resource. The structure of the print publishing world imposes strict limits on what information is promoted and distributed, but the web imposes much lower barriers to ‘publication,’ eliminating the old-media filters that information consumers once depended on to identify worthy information. Internet Search engines were developed to help navigate the growing number of web pages, but their results could not represent the value of individual pages until Google’s Larry Page and Sergey Brin started to apply the concept of citation analysis that was developed in the 1950s by Dr. Eugene Garfield at the University of Pennsylvania. Today, Google’s PageRank weighs heavily on citation analysis among the more than 150 criteria evaluated.
The result is that the PageRank of any single web page is highly dependent on the number of web pages that link to it (and their PageRank). The highest ranked pages appear at the top of the search results page. The financial implication for commercial web sites are obvious (and often exploited), but there are serious implications for non-commercial content as well. A person doing any research on the web will find his or her results heavily influenced by PageRank-style ranking. Accurate and correct information that is poorly linked will have lower ranking than incorrect or misleading information that is better linked. Because many of the most authoritative information sources — examples: medical journals, the Oxford English Dictionary — are subscription services, their content is not available for indexing by search engines, and by extension, to those using search engines for research.
Even among free services — many library catalogs, for instance — it can be difficult to index the information because of technical obstacles like dynamic URLs that make it difficult to deep link to content or explicit prohibitions in the robots.txt. The result is that a person searching for a book is far more likely to find the Amazon.com catalog page or blog posts discussing the book long before they will find any library offering the book for loan.
As with market economies, the Google Economy is subject to uncertainties, fluctuation, and occasional manipulation. Manipulators do so, however, at serious risk, as search engines have been known to blacklist them from results pages. Further, search engine engineers continue to refine ranking criteria to deliver quality search results. In general, however, there are three rules for full participation in the Google Economy:
- Linking must be possible
- Linking must be desirable
- Linking must be measurable
External links
tags: citation analysis, dr. eugene garfield, eugene garfield, google, google economy, information consumers, larry page, link, linking, links, media filters, print publishing, search, search engines, sergey brin, value, web pages, wikipedia, world wide web
Posted August 29, 2005 by Casey Bisson
Categories: Libraries & Networked Information, Technology. Tags: citation analysis, dr. eugene garfield, eugene garfield, google, google economy, information consumers, larry page, link, linking, links, media filters, print publishing, search, search engines, sergey brin, value, web pages, wikipedia, world wide web.
No Comments
No comments yet.
Comments RSS
TrackBack Identifier URI
Leave a comment
User contributed tags for this post:
goolgeearth (266) - GoolgeEARTH com (88) - google (37) - funny facts about stick insects (28) - wikipedia earth com (26) - wikipedia economy (19) - Google Earth com (19) - stick insect facts (18) - economy wikipedia (16) - funny stick-insect facts (15) - insects wikipedia (14) - Three interesting or funny facts about stick insects (13) - three funny facts about stick-insects (12) - Imformation on Stick Insects (11) - funny facts stick insect (11) - wikipidia earth (10) - download goolgeearth (10) - stick insects wikipedia (10) - WIKIPEDIA EARTH (10) - FUNNY STICK INSECTS (9) - facts about stick insects (9) - facts about stick insect (8) - google economy (7) - Three interesting facts about stick insects (7) - world economies ranking (7) - google economy blog (6) - three funny things about a stick insects (6) - google result economy (6) - eugene garfield (6) - funny wikipedia pages (5) - www.wikipediaearth (5) - GoolgeEarth.com (5) - interesting facts about stick insects (5) - google imformation (5) - stick insects facts (5) - wikipedia stick insects (5) - http maisonbisson com blog post 10773 wikipedia the goo (5) - google 150 criteria powerful determine (5) - Funny and interesting facts about Stick insects (5) - EXPLOITED INDIANGIRL.COM (4) - number of web pages internet (4) - insects imformation (4) - google economy wikipedia (4) - goolgeearth dowload (4) - high and mighty wikipedia download (4) - download (4) - vikipedia earth (4) - google wikipedia most pages (4) - funny/interesting facts about stick insects (3) - funny stick insect facts (3) - funny insect facts (3) - wikipedia.earth.com (3) - top economies wikipedia (3) - rank of the economy of the world wikipedia (3) - stick insects funny gacts (3) - world economy wikipedia (3) - vikipedia (3) - interesting things about stick insects on wikipedia (3) - economy wikepedia (3) - all (3) - google link economy (3) - wickipedia earth (3) - information economy wikipedia (3) - wikipedia pagerank (3) - wikipidia earth com (3) - goolgeearth download (3) - insect wikipedia (3) - google AND economy (3) - wikipedia commercial entries (3) - funny earth com (3) - facts and funny things about stick insects (2) - vikipedia map (2) - funny wikipedia entry (2) - vikipedia-maps (2) - funny interesting facts (2) - wikipedia/earth com (2) - funny stick insect (2) - wikipidia earth.com (2) - http://en.wikipedia earth.com (2) - economy ranking wiki (2) - wikipedia on economy (2) - vikipedia.maps (2) - analysis of google and economy (2) - value of larry page (2) - economies wiki (2) - vikipedia maps (2) - stick insect wikipedia (2) - economy""map Wikipedia world (2) - vikipedia information (2) - how do i make my wikipedia entry a google searchable en (2) - google and link economy (2) - www.wikipediaearth.com (2) - imformation on insects (2) - world economy ranking wikepedia 2008 (2) - economy ranking wikipedia (2) - wikipedia google economy map search (2) - Animals (2) - wikipedia comercial web site (2) - stick insect funny but interesting facts (2) - WORLD ECONOMies ranking WIKIPEDIA 2007 (2) - wikipedia number pages (2) - stick bugs cartoons (2) - garfield (2) - funny and interesting fact about stick insects (2) - wikipidia of earth (2) - is google the information economy (2) - google earth wikipedia (2) - goolgeearth satellite (2) - citation analysis 1950s Eugene Garfield at the Universi (2) - sites like goolgeearth (2) - world economy rank wiki 2007 (2) - google earth wikipidia (2) - wikipedia download (2) - download vikipedia (2) - google economy joe griffin (2) - garfield brin (2) - number of web pages internet today (2) - google hearth (2) - google among top economies (2) - wikipedia top economies (2) - economy rank wikipedia (2) - http goolgeearth com (2) - the economy of wikipedia (2) - intersting facts on the earth wikipedia (2) - www.google. wikipedia.Earth.com. (2) - google earth subscription serial (2) - economy analysis in wikipedia (2) - google in economy (2) - funny stick insects facts (2) - www.wikipidia maps (1) - Wikipedia-Earth/com (1) - STICKBUGS FACTS (1) - Casey Bisson The Google Economy The Wikipedia Entry (1) - Facts on stick insects (1) - site:maisonbisson com bisson google economy (1) - wiki Stick insects (1) -
